The only downside is gonna be the price, I can bet on that. Apple is famous for their prices, but do you think the quality follows? I think it should be really groundbreaking for Apple to release something VR related, so people would actually buy it, not just consider it the next headset that’s available on the market. Maybe they will turn the headsets into something simply smaller? I’m pretty sure the overall look would make a big difference for a random buyer.